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Fiat "hero hug" by Leo Burnett Brazil

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Volkswagen "GTI my way" by Adam & Eve/DDB

Volkswagen has launched a campaign to promote its seventh-generation Golf GTI. Adam Eve/DDB created the spot, which features YouTube footage of people singing Frank Sinatra s My Way mostly badly to make the point that the original incarnation of something is the best. The ad was written by Alex...

Giffgaff "don't be scared" by Fallon

The latest ad for the Telef nica mobile operator Giffgaff is a zombie apocalypse film with a twist. It is Fallon s first work for the brand since being appointed earlier this year and shows a town being overrun with the undead. But the zombies turn out to be helpful rather than hungry for brains, illustrating...

Carling "trick shot" by Creature

Carling has launched a campaign called "refreshingly perfect", which will include a series of TV spots. The work is the first created for the brand by Creature and is a nod to the previous "I bet he drinks Carling Black Label" ads. In the new spot, the protagonist dazzles onlookers by pulling off an...

Expedia "travel yourself interesting" by Ogilvy & Mather

The online travel agent Expedia is launching a campaign, created by Ogilvy Mather, under the premise that travelling will make you more interesting. Two TV spots are being released as part of the campaign. One shows an office worker jealously watching a colleague regale his boss with his travel experiences...

Appliances Online "obsessive passion" by BMB

The white-goods retailer Appliances Online has released its first-ever ad campaign. The TV spots, by Beattie McGuinness Bungay, are being rolled out on a regional basis before appearing on national channels. One ad introduces the protagonist Barry, who is obsessed with white goods. It ends with him...

Strongbow "moment of truth" by St Luke's

Strongbow is unveiling a new ad as part of its "earn it" campaign. The 60-second TV spot shows various men about to take on different challenges such as making a best man s speech and scoring a penalty in a football match that are amplified into surreal Herculean feats. St Luke s created the campaign,...

Unibet "armchair experts" by Albion

Unibet is releasing a series of TV ads featuring sports stars. The campaign paints the betting brand as a refined alternative to established bookmakers and focuses on sports such as rugby, cricket and tennis. One ad features the former tennis player Goran Ivanisevic alongside sports fans who discuss...

Swedish House Mafia and Volvo "Leave The World Behind" by Forsman & Bodenfors

The dance trio Swedish House Mafia have released a video for their song Leave The World Behind featuring Lune in collaboration with Volvo. The car manufacturer will use the song and video to launch its XC60 model, which features heavily in the video. The Swedish agency Forsman Bodenfors created...

Embraer "the unbelievable" by MBA

The private-plane manufacturer Embraer Executive Jets has released a film featuring the actor Jackie Chan to promote the new Legacy 500 model. The film, created by MBA and filmed in Los Angeles and Hong Kong, is available online and through social media. The spot treats the plane as a UFO, with the...

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