DIARY: I’m only a punter but...
02 Aug 1996
Have you ever seen that Club Mediterranee ad on the telly where the skinny nutter walks around New York in washed-out colours to the songwords Everybody s talking at me ?
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United Airlines is promising a swift conclusion to the shock review of its dollars 100 million global advertising, which was called last week and threatens Leo Burnett s 31-year hold on the account.
Have you ever seen that Club Mediterranee ad on the telly where the skinny nutter walks around New York in washed-out colours to the songwords Everybody s talking at me ?
Thistle Hotels has kicked off a review of its advertising account as it gears up for a stock-market flotation later this year. The task will include corporate and flotation advertising with budgets tipped to reach pounds 5 million.
Lufthansa will see pitches in Germany on Friday for the pounds 10 to pounds 12 million pan-European relaunch of its executive-class flight service. The list of agencies includes Ogilvy and Mather, Saatchi and Saatchi and the incumbent, Young and Rubicam.
TMD Carat has scooped the pounds 2 million media planning and buying business for Scandinavian Seaways in a move that centralises the ferry company s entire pan-European media account into Carat.
DMB&B has scooped the pounds 20 million Australian Tourist Commission global advertising account after a six-month review across five countries.
The summer 1996 drink-drive offensive gets underway this week with a two-stranded poster and radio campaign by DMB&B.
Client: Virgin Atlantic Agency: Manning Gottleib Media Buyer: Nick Manning
Braathens SAFE believes funny ads are popular with Norwegian punters. Margaret Olley reports
Bartle Bogle Hegarty is poised to secure a piece of British Airways business, its compensation for coming a close second to M&C Saatchi in the dollars 60 million global pitch last year.