SF Cody presents Walker Media with pounds 10m media budget
13 Dec 1999 | by LEXIE GODDARD
Walker Media has landed the media business for giftware emporium SF Cody, worth pounds 10 million.
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MDI’s Business21 to hit newsstands in January
13 Dec 1999 | by GREG HUGHES
An e-commerce magazine launches this month as a controlled circulation title, and will become a newsstand publication in January.
Galaxy chases net sponsors
13 Dec 1999 | by RACHEL MINTER
The Galaxy five-station radio network, which is part of the Chrysalis Group, is introducing a series of advertising initiatives as part of a drive to link radio to the internet.
REVIEW: Marketing and advertising news in the week’s press
10 Dec 1999 | by JADE GARRETT
Trinity Mirror has hit back at accusations by the IPA that it is delaying compensation to advertisers following the publisher s admission that it posted inflated circulation figures on its Birmingham titles. Trinity has set up an arbitration panel to investigate the claims which the IPA has refused...
WH Smith signs up Tiff for Christmas
10 Dec 1999 | by ANNA GRIFFITHS
Martine McCutcheon, the EastEnders actress turned chart-topping singer, has been signed to star in the opening salvo of WH Smith s multi-million-pound pre-Christmas television campaign.
M&C Saatchi picks up SF Cody ad campaign
10 Dec 1999 | by JOHN TYLEE
SF Cody, the giftware operation launched by Leonard Lewis, founder of the River Island fashion chain, has appointed M s Walker Media associate to handle its first ad initiative.
The Word unveils online services
06 Dec 1999 | by MARK TUNGATE
Regional press sales house The Word has launched a ground-breaking website as the first step towards an online media planning and buying service.
M&B and New PHD to rebrand Beeb.com
06 Dec 1999 | by LEXIE GODDARD
Beeb.com, BBC Wordwide s commercial web service, is promoting itself as Britain s premier shopping site with an estimated pounds 10 million planning and buying drive through Michaelides & Bednash and New PHD.
MEDIA ANALYSIS: Brand Spend Analysis - Mum’s logged on to Iceland: how the UK supermarket is pushing its online service
06 Dec 1999 | by MARK TUNGATE
In recent years, Iceland has shown itself to be a nimble and responsive player among UK supermarkets, and the launch of its internet shopping service is no exception.
MEDIA CHOICE
26 Nov 1999 | by DOMINIC MILLS
Jenny Watts was impressed with the Blockbuster ad that appeared in The Guardian s interiors and design supplement, Space, last weekend.
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