WDMP wins Philips consumer lifestyle DM account
27 Feb 2009 | by Matt Williams
LONDON - Philips has appointed WDMP to the direct marketing account for its UK consumer lifestyle division after a pitch against undisclosed agencies.
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Lida wins DM brief for Signet jewellers
20 Aug 2009
LONDON - Lida has been appointed to the direct marketing account for Signet, the owner of the jewellery chains Ernest Jones, H Samuel and Leslie Davis.
Rooney "nutmegged" by teenager in Nike viral
17 Feb 2009 | by Kate Nettleton
LONDON - Wieden & Kennedy has seeded a viral teaser for its new Nike 5 campaign, featuring a teenage kid "nutmegging" Wayne Rooney.
Avis reviews pan-European digital and direct account
06 Feb 2009 | by Matt Williams
LONDON - Avis has called a review of its pan-European digital and direct marketing accounts.
Peugeot appoints CMW to integrated fleet business account
07 Jan 2009 | by Matt Williams
LONDON - Peugeot has handed the £1 million integrated account for its fleet business to CMW, following a five-way pitch against undisclosed agencies.
Twinings launches Christmas direct marketing campaign
08 Dec 2008 | by Hadassah Nymark
LONDON - Twinings today launched a direct marketing campaign in the run-up to the festive season in a bid to increase sales of tea, coffee and hot chocolate.
LBi and Tequila\ share £4m Electrolux DM account
04 Dec 2008 | by Matt Williams
LONDON - Electrolux has split its £4 million pan-European below-the-line business between LBi and Tequila\.
Royal Mail launches first commercial 'Matter' box initiative
26 Nov 2008 | by Matt Williams
LONDON - Royal Mail is set to launch the first commercial version of its 'Matter Box', a new direct marketing initiative that contains free brand representations from a range of household brands.
Boots appoints Lida to Advantage Card business
25 Nov 2008 | by Matt Williams
Boots has appointed Lida to its £15 million Advantage Card account following a pitch against Proximity and Partners Andrews Aldridge.
Hotline: Domestic & General hunts for direct marketing agency
24 Oct 2008
Domestic & General, the appliance protection specialist, is on the hunt for a direct marketing agency to handle its pan-European and Australian account. The review is being led by the AAR.
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