Search results

Showing 1 - 10 of 204 results

Sort results by: date | relevance

1 2 3 4 5 ...

Search filters:

By Date

  • 1999 Remove filter

By Publication

  • Campaign Remove publication filter

By Industry Sector

  • FMCG Remove filter

Click remove filters icon to remove filters

Clear this search

Add Search Filters:

By Date

By News Type

By Discipline

Campaign Hall of Fame: A (very) brief history of advertising - Is Levi’s better than Tango, Hamlet funnier that Heineken? Stefano Hatfield outlines the aesthetic and social considerations that informed what made it into advertising’s Hall

Every year, Capital Radio s Hall of Fame starts well enough. Sure, there s the inevitable puzzling as to why Bowie and the Beatles should be quite so low down, just who does vote for ELO and whatever happened to Minnie Ripperton? But the real screaming at the radio begins with the top 20.

Campaign Hall of Fame. (Part 2 of 2)

1. CADBURY S SMASH MARTIANS BMP.

Mars to hand AMV Whiskas account

Mars is about to switch its pounds 10 million Whiskas catfood account to Abbott Mead Vickers BBDO from M&C Saatchi in a realignment being planned by the US-based giant.

PRIVATE VIEW

They ve got Richard E. Grant banged up in a sound booth, right, and they re force-feeding him plums and playing old Donald Sinden VOs through his cans. They wait, that s what they do, until the gasping thesp is well luvvied-up and banging his head against the sound-proof glazing.

Dennis to launch women’s glossy with shopping theme

Dennis Publishing has confirmed plans for a women s glossy, which aims to tap in to the growing home shopping market, estimated to be worth pounds 13 billion by 2002.

IPC’s central sales unit opens with pounds 1.5m wins

IPC s central sales unit has won its first business with a pounds 1 million deal through MindShare for Kimberley Clark and Radio Rentals.

NEWS BRIEFS

Initiative Media has bagged the centralised media planning and buying account for the National Magazine Company (Media Business, 22 November). Initiative saw off competition from Mediapolis and Universal McCann to take the estimated pounds 4 million task, which had previously been handled by several...

ANALYSIS: SALE OF THE WEEK

Harassed Christmas shoppers rushing off trains across the UK to join the high street throng will have seen these - Calvin Klein Fragrances branded Christmas trees. What better way to bring festive cheer and flog your goods at the same time?

MEDIA ANALYSIS: BRAND SPEND ANALYSIS - Eco-friendly Yves Rocher understands the beauty of the press and direct mail

Since the Yves Rocher Corporation founded the first botanical garden and laboratory in France in 1958, the company has positioned its brand as one that is ecologically friendly. Of course, this now fits snugly with the trend for ethically sound products.

DIARY: TOP GEAR - Coke

They don t always like to admit it, but many people in media sales swear by the odd bit of Coke when they re feeling run-down. They certainly rate it well above other pick-me-ups like espresso, Pro-Plus or even our own personal favourite, Berocca.

1 2 3 4 5 ...

Additional Information

Latest jobs Jobs web feed