The Work: Private view
20 Feb 2009
CREATIVE - Ben Priest, creative partner, Adam & Eve
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The Work: New Campaigns - The World
20 Feb 2009
PEPSI MAX - MAX IT MOMENTS - GLOBAL CREDITS Project: Max it moments Client: David Foulds, vice-president advertising, PepsiCo Beverages International (Colas) Brief: Boost the appeal of Pepsi Max to young adult men Creative agency: CLM BBDO Writers/art directors: David Bertram, Leo Berne Media...
Campaign Promotion: The Thinkboxes shortlist for December 2008/January 2009
13 Feb 2009
A view from ... Justin Tindall
The Work: New Campaigns - The world
13 Feb 2009
AMERICAN EXPRESS - PROFESSIONALS - GLOBAL CREDITS Project: Professionals Client: Neil Goklani, global marketing director, American Express Brief: Promote American Express premium cards by producing a global campaign Creative agency: Ogilvy London Writer: Tim Charlesworth Art director: Michael...
The Work: Private view
13 Feb 2009
CREATIVE - Gerry Moira, chairman and director of creativity, Euro RSCG London
Sky - Twenty years of revolution
06 Feb 2009
From its unlikely beginnings in a 'car-park on the way to Heathrow', Sky Television has changed the face of broadcasting. Ian Darby charts the secrets of its success.
Campaign Promotion: It is hard viewing, but it works
06 Feb 2009
Entries for the final Film4 Director's Cut Awards divided the jury almost every time, until Barnardo's. "Story repeating" works, the chairman David Puttnam says, precisely because of its length.
The Work: New Campaigns - The World
06 Feb 2009
TOYOTA SCION - SAMPLES - US CREDITS Project: Samples Client: Kimberley Gardiner, national marketing and communications manager, Scion Brief: Show how the individuality of Scion owners ties them together Creative agency: ATTIK Writers/art directors: Ron Lim, Stan Zienka Media agency: Zenith Media...
The Work: New Campaigns - The World
30 Jan 2009
HEINEKEN - WALK-IN FRIDGE - NETHERLANDS CREDITS Project: Walk-in fridge Clients: Floris Cobelans, marketing manager; Ilona van Wegen, senior brand manager, Heineken Netherlands Brief: Reflect Heineken's "refreshing your pleasure" brand strategy Creative agency: TBWA\Amsterdam Writer: Jeroen van...
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