06 Jul 2011
| by Sarah Shearman
AOL is backing the UK launch of The Huffington Post with a major marketing campaign that encourages commuters to blog.
30 Apr 2010
PHD's media director, Richard Desforges, believes The Plannertarium helped to change his entire agency's mindset and convinced a client to try something new, Jane Bainbridge writes.
30 Apr 2010
Industry figures reflect on the ISBA president's blueprint for more successful communications.
30 Apr 2010
Nike's brand engagement idea saw fun and competition rule over technology. W&K's Graeme Douglas explains the strategy.
30 Apr 2010
| by Noel Bussey
Nick Kendall, Bartle Bogle Hegarty's group strategy director, becomes a member of an elite group of two.
30 Apr 2010
Simon Willis explains why the media agency is taking on the big boys at developing programmes.
30 Apr 2010
Do agencies lack the digital expertise required by clients and risk being sidelined, John Tylee asks.
30 Apr 2010
| by Ian Darby, ian.darby@haymarket.com
All the hoopla surrounding the rise of online ad revenues has been accompanied by the caveat that one sector above all others, FMCG, remains immune to its charms.
30 Apr 2010
Has the newspaper's recent relaunch been a success, Alasdair Reid asks.