PruHealth seeks DM shop for £14.5m brief
28 Jul 2006 | by by Claire Billings
LONDON - PruHealth is looking for a direct agency to handle its £14.5m integrated account, including TV brand advertising.
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Draft FCB wins Atari global creative task
28 Jul 2006 | by By Claire Billings
LONDON - Draft FCB London has won the global advertising account for the iconic video games brand Atari, following a two-way pitch.
Unilever names digital and direct roster agencies
28 Jul 2006 | by by Claire Billings
LONDON - Unilever has completed a shake-up of its direct and digital arrangements in the UK with the appointment of a new roster comprised of seven agencies.
Media Forum: Should SMG be broken up now?
28 Jul 2006
Does Scottish Media Group need to sell its assets while it can, Alasdair Reid asks.
Wind of change will soon blow through CharlesAllen's ITV
28 Jul 2006 | by by Ian Darby
ITV looks to be on the brink of change. Its share price has been hovering below 100p - not a good thing, given that in March its chief executive, Charles Allen, and his board rejected a bid of 130p from a Greg Dyke-led consortium as not in the interests of shareholders.
Close-Up: Ogilvy looks in-house for an integrated solution
28 Jul 2006
Guy Lambert is determined to give Ogilvy & Mather a 'face' within the industry and revive its creativity, Noel Bussey says.
Close-Up: Live Issue - Should Interpublic sell off its assets?
28 Jul 2006
Improved transparency and a £2bn price are tempting private equity companies, John Tylee says.
Creativity is still an agency's mostvaluable asset
28 Jul 2006 | by by Claire Beale
It used to be the management consultants who got adland's paranoia pumping, convinced that the men in suits were after their livelihood.
Photography: Photography is the new copy
28 Jul 2006 | by by Pippa Considine
Images, whether natural or manipulated on a computer, have usurped words as the new narrative.
Adland lashes out as Blair wades in to junk-food row
28 Jul 2006 | by Our Parliamentary correspondent
Advertising Association asks Downing Street to explain prime minister's thinking.
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