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CNN to spend 50 percent of marketing budget online

- CNN is planning to spend 50 per cent of its marketing budget for the launch of its European focused web site in September online. The new media agency Profero has been appointed the task of both creating the online ad initiatives for the brand, as well as handling online media. The agency will work...

CNN to spend 50 percent of marketing budget online

- CNN is planning to spend 50 per cent of its marketing budget for the launch of its European focused web site in September online. The new media agency Profero has been appointed the task of both creating the online ad initiatives for the brand, as well as handling online media. The agency will work...

Virgin and BT to be first advertisers on Blue Carrots

- BlueCarrots, the ISP and online shopping and community portal, has announced that it is starting to take banner advertising on its site and has signed up Virgin and BT as its first online advertisers.

Virgin and BT to be first advertisers on Blue Carrots

- BlueCarrots, the ISP and online shopping and community portal, has announced that it is starting to take banner advertising on its site and has signed up Virgin and BT as its first online advertisers.

HHCL wins £30 million Time Computers account

- Time Computers has handed its 30m advertising account to HHCL s Mr Spock.

HHCL wins £30 million Time Computers account

- Time Computers has handed its 30m advertising account to HHCL s Mr Spock.

BMP DDB rebrands digital units

- BMP DDB is rebranding its interactive operations and forming a global digital network under the name Tribal DDB Worldwide. The company s UK digital branch BMP interaction will cease to exist, and will become Tribal DDB London.

Carat’s Kevin Glynn quits to join online specialist Fi System

Kevin Glynn, Carat s broadcast director, is leaving the company after nine years to join the web-based ad agency Fi System Brand New Media.

Phase 2 Media lures team from NI for UK launch

US internet sales house Phase 2 Media has launched in the UK, hiring a ready-made team from News International s News Network.

BARB revamps classifications

TV planners and buyers frustrated at crude BARB measurements will now be able to tap in to new life stage classification data.

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