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MindShare heralds JWT ’shake-up’

26 Sep 1997 | by HARRIET GREEN and ANNA GRIFFITHS

Stephen Carter has vowed to shake up J. Walter Thompson after taking over from Dominic Proctor as chief executive this week.

Coca-Cola appoints Euro RSCG to global advertising project

26 Sep 1997 | by EMMA HALL

Euro RSCG Wnek Gosper has won a place on the prestigious Coca-Cola roster by securing a worldwide assignment for one of the corporation s global brands.

Lowes wins battle for Diesel account

26 Sep 1997 | by HARRIET GREEN

Lowe Howard-Spink has landed the worldwide advertising task for Diesel, the Italian fashion brand, after a protracted six-month review in which more than 22 agencies across Europe vied for the business.

Lloyds-TSB unveils White Knight insurance plan

26 Sep 1997 | by CLAIRE BEALE

Lloyds-TSB is joining forces with the car retailer, the Car Group, to launch a car insurance service, which has appointed Dolphin and Booth Lockett Makin to handle a pounds 5 million launch ad campaign.

General Motors set to bypass roster for pan-Euro Astra job

26 Sep 1997 | by JOHN TYLEE

General Motors Europe has snubbed its two roster agencies, the Lowe Group and McCann-Erickson Europe, by speaking to several creative hotshops about the multi-million-pound pan-European launch of the new Astra.

Bates shake-up leaves Clark in limbo

26 Sep 1997 | by JOHN TYLEE

Chris Clark will quit as the Bates Dorland managing director in a managerial overhaul which has reduced his responsibilities.

Aerial Awards juror attacks industry for disinterest in radio

26 Sep 1997 | by EMMA HALL

The list of commercials to be voted on at the Aerial Awards, the radio industry s annual ceremony, has been narrowed down after the second stage of judging, despite what the jury chairman, Robert Campbell, described as a disappointing judging session.

Y&R wins Revlon pitch for global media task

26 Sep 1997 | by EMMA HALL

Revlon has centralised its worldwide media planning and buying responsibilities into Young & Rubicam, supplying Mediapolis with a possible pounds 4 million win in the UK.

Davies Little Cowley secures Mills & Boon

26 Sep 1997 | by Our Parliamentary correspondent

Mills & Boon, the publishing house famous for its tales of troubled courtships that invariably lead to wedded bliss, has appointed Davies Little Cowley as part of its plans to shake up book selling with fmcg techniques.

Jammie Dodgers TV idea from Saatchis leads to pounds 1.5m task

26 Sep 1997 | by Our Parliamentary correspondent

The children s biscuit brand, Jammie Dodgers, has signed up Saatchi & Saatchi to take it back into television advertising for the first time in several years.

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