NEWS: Hooper’s Hooch takes to TV with quirky films
13 Dec 1996 | by EMMA HALL
Hooper s Hooch became the first alcopop to advertise on TV this week with a perplexing new campaign by Euro RSCG Wnek Gosper.
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Barker and Ralston has held on to the pounds 3 million Beck s beer account after a fiercely competitive pitch against two fellow Scottish Courage roster agencies, M&C Saatchi and Rainey Kelly Campbell Roalfe.
Hooper s Hooch became the first alcopop to advertise on TV this week with a perplexing new campaign by Euro RSCG Wnek Gosper.
The HHCL Brasserie has won its first repeat business by landing the task of creating a second set of commercials for the bottled drink, Metz.
Vimto, the classic fruit drink, is reviewing its pounds 3 million advertising account and has shortlisted four agencies, including the incumbent, Tom Reddy Advertising.
Barrington Johnson Lorains has picked up the task of revitalising two of Granada s key motorway brands, Little Chef and Travelodge.
Duckworth Finn Grubb Waters has fought its way on to the Anheuser-Busch roster in the UK by scooping the pounds 3 million Michelob account from BMP DDB. The win follows a two-month pitch against BMP and St Luke s.
Solo, a Norwegian soft drink, is appealing to cynical youth with darker ads, Margaret Olley says
It s official: advertising is not a job for grown men, as our pic shows.
Seagram UK has asked non-roster agencies to pitch for its pounds 4 million Captain Morgan s Spiced rum account, currently held by TBWA.
Rainey Kelly Campbell Roalfe introduces the Princess of Darkness this weekend, as it unveils its first work for Tia Maria since winning the account from Publicis (Campaign, 7 June).