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Martin Sorrell's WPP has acquired the full service digital agency Blue State Digital, best known for leading Barack Obama's digital campaign in the last US presidential elections.
It's time to stop being negative about advertising procurement. Research proves that it can help agencies become more efficient, writes Steve Lightfoot, communication procurement manager at the World Federation of Advertisers.
Onwards and upwards... MediaCom's Jane Ratcliffe and Global's Stephen Miron are both moving into bigger roles as Brand Republic rounds up this week's industry moves in advertising, marketing and media.
PHD UK welcomes back Mark Holden from its Australia division, following a promotion and Cheil UK makes a big hire. Brand Republic rounds up this week's industry moves in advertising, digital, marketing and media.
Archibald Ingall Stretton (AIS) has scooped the Grand Prix at the 2010 DMA Awards for its O2 3D England rugby campaign.
Tourism Ireland is hoping to make a splash on Twitter by encouraging people to tweet about what makes them Irish.
Dan'l Hewitt, formerly director of digital strategy at Vice Media, is moving to Demand Media as the company's European strategic account director, with immediate effect.
A new full-service competition marketing agency, MCBX, has launched with partners including Universal Music and Bauer Media.
News International and the COI lose key executives, while Saatchis and Aegis play EMEA chief exec merry-go-round, as BR rounds up this week's industry moves.
People are the marcoms sector's only significant asset and acquisitive companies must make sure incentive schemes don't create handcuffs when magnets are needed, writes Bob Willott.
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