08 Dec 2010
| by Richard Morris
How men's purchasing decisions change as they progress through different stages in life and the importance of their 'involvement' in those decisions is revealed in data from Carat's CCS study.
29 Nov 2010
| by Staff
When a girl from Massachussets called Ashes chose @theashes as her Twitter username perhaps she didn't know about a certain major cricket tournament taking place between England and Australia.
Online travel agent, ebookers.com, has appointed Neville James to the role of director of partner marketing and media sales across Europe.
EasyJet will pay out millions of pounds a year to its founder Sir Stelios Haji-Ioannou, as the pair finally propose an agreement to settle the long-running dispute over the "easy" brand name.
BBC Worldwide, the Corporation's commercial arm, has appointed BA's head of digital marketing Chris Davies to the new position of commercial director of BBC's international website BBC.com.
29 Sep 2010
| by Thinkbox
CASE STUDY - LateRooms.com debut use of TV to give it an awareness boost led to a 70% increase in bookings.
29 Sep 2010
| by Pulse @ McCann London
An in-depth look at the findings of the fourth wave of Pulse @ McCann London's state of the nation barometer, Moody Britain.
23 Sep 2010
| by Staff
Media Culpa has the story how flight search engine Dohop.com tried to generate business via Twitter and the topic of the Swedish election echoing what Habitat had previously tried in the UK.
David Lloyd Leisure has appointed search and social specialist Make It Rain to manage pay-per-click and SEO for its European clubs.
Tesco has knocked Sky Sports News off the top spot in this week's BR app chart, after releasing its new Grocery app.