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Tourism Australia's 'Best Job in the World' campaign has attracted a whopping 600,000 applicants for six jobs, with one day to go until the deadline at midday on 10 April.
Tourism Australia has retuned one of the most successful campaigns in recent years and relaunched its 'Best Job In The World' campaign with six jobs up for grabs this time, each with a six-month contract and a £67,000 package.
There's a lot that marketers can learn from the London Underground, writes Donna Hindson, director of marketing, Microsoft Advertising & Online.
Guardian News & Media's top commercial executive Adam Freeman leaves the publisher after a decade, while Steve Gatfield departs Naked, in this week's round-up of people moves across advertising, marketing and media.
Sony Europe parts company with senior marketer Ben Moore in a restructure and VCCP welcomes back Michael Lee as executive planning director, in this week's round-up of people moves across advertising, marketing and media.
Nike hooks Burberry's global director of social media Musa Tariq while Grant Millar steps up from MD of Vizeum UK to a global role at Carat in this week's round-up of people moves across advertising, marketing and media.
Particularly this year, home-grown brands are emphasising their Britishness, writes Keith Glasspoole, deputy managing director, Ipsos ASI.
Former Mars marketer Jenny Ashmore leaves Yell, while James Murphy is installed as chief executive at newly created Adam & Eve/DDB in this week's round-up of people moves in advertising, marketing and media.
Marketers have enjoyed a long and fruitful love affair with music festivals but if you're looking for stand-out there are other opportunities to consider, writes Rory Sloan, RPM.
Is London 2012 really less desirable than a stock cube, an aspirin and a bucket of fried chicken, asks Simon Clough, global marketing director, Clear.
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