Apple parts company with head of retail John Browett while the Institute of Direct Marketing welcomes Mike Cornwell as chief executive, in this week's round-up of people moves across advertising, marketing, media and PR.
Advertising is not art. And nothing demonstrates this better than the respective attitudes to potential controversy. Artists have no problem confronting society's prejudices, hence for example, the book 'The Shock Of The New'.
Starcom MediaVest Group poaches Arena's Pippa Glucklich, while Karmarama hires Dan Hill, AKQA's Nike planning director, in this week's round-up of people moves across advertising, marketing, media and PR.
26 Oct 2012
| by Ashley Underwood
New data helps explain the FMCG sector's changing attitude towards online adspend, writes Ashley Underwood, Ashley Underwood, strategy manager TGI & Custom, Kantar Media.
Billington Cartmell founders Ian Billington and Paul Cartmell move on while Guardian News & Media has hired Wolfgang Blau to handle digital strategy, in this week's round-up of people moves across advertising, marketing, media and PR.
Digital marketing innovation is the theme of four live sessions on topics such as Tesco's experience of augmented reality and Unilever's learnings about online video, all taking place online through Brand Republic today.
Missed some key industry developments? Get up to speed with our recap of the most read and shared stories across Campaign, Marketing, Media Week, PRWeek and The Wall.
06 Sep 2012
| by Jon Weeks
In today's hectic lives 'convenience' has evolved to be synonymous with unhealthy products, writes Jon Weeks, director, Ipsos Marketing.
14 Aug 2012
| by Liz Wilson
FMCG brands have to be adaptable while consumers are focussing on bargains, writes Liz Wilson, chief executive, CMW.
31 Jul 2012
| by Keith Glasspoole
Particularly this year, home-grown brands are emphasising their Britishness, writes Keith Glasspoole, deputy managing director, Ipsos ASI.