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NEW YORK - Saks Fifth Avenue, the upmarket New York department store, has gone beyond conventional PR and signed up with Hollywood agent the William Morris Agency to promote its name.
LONDON - A major television advertising campaign featuring Billy Connolly and a name change have failed to stem the decline of the National Lottery, with sales on Saturday down to their lowest level to date.
LONDON - 7-Up has bowed to pressure in the US from more than 100 human rights groups and pulled a national television ad that jokes about prison rape.
LONDON - Sweaty youths, loud music and cider is a combination Strongbow hopes will be a winning one as younger drinkers are targeted with its 'Thirst for music' campaign, which will see the drink given away at dance and music events in the UK and Europe.
BRAND WATCH - McDonald's and Pizza Hut came under fire for being unhealthy, while Next and Abercrombie & Fitch were accused of making inappropriately sexual clothes for young girls, writes Jennifer Whitehead in this week's Brand Watch.
LONDON - Channel 4's 'Big Brother 3' launch on Friday could be sunk as Angus Deayton's 'Have I Got News for You' is set to attract 8m viewers following 'revelations' that the TV host had an affair with an escort girl.
LONDON - Freud Communications has refused to comment on speculation that a Sunday tabloid sex and drugs story about a client, the BBC television host Angus Deayton, is a publicity stunt.
BEAVERTON, OR - Nike is preparing its response to a decision by the California Supreme Court concerning statements made about its business practices.
LONDON - TV presenter Ulrika Jonsson and England manager Sven Goran Eriksson are the latest celebrities to find themselves exploited in Schweppes' cheeky 'Sch... you know who' advertising campaign.
LONDON - Channel 4 has handed PR agency Taylor Herring Communications the task of boosting the profile of its sagging afternoon magazine programme 'Richard and Judy', which has been losing viewers since it launched in November.
