24 Dec 2008
| by Staff
LONDON - As Brand Republic takes a break for Christmas and the New Year, we leave you with a round-up of the big stories from 2008.
23 Dec 2008
| by Jennifer Whitehead
LONDON - Peta, the animal rights charity that campaigns to get people to turn vegetarian, has hit back at the news that Burger King has launched a meat-scented fragrance with its own parody.
23 Dec 2008
| by Dan Leahul
LONDON - Whittard of Chelsea, the 122-year-old speciality tea and coffee retailer, is reportedly holding last-second talks with potential buyers to avoid entering administration.
LONDON - E.ON is to review its £20m advertising account currently held by TBWA\London, which is expected to defend the account, Brand Republic can exclusively reveal.
23 Dec 2008
| by Staff
LONDON - Brands and marketers will get the chance to judge the health of the autosport industry for themselves at the Autosport International show in the new year.
22 Dec 2008
| by Staff
LONDON - Kellogg is promoting the £3m Special K Slimmer Jeans Challenge with a new online tool that is designed to encourage people to lose weight.
22 Dec 2008
| by Kevin Murphy
The debate about integrating on and offline media into one agency seems to have been around for so long that you might be inclined to think that it is no longer the hot topic it once was. That said I firmly believe that given today's economic climate the issue of integration is more relevant and necessary...
22 Dec 2008
| by Paul Castledine
Consumers are far more aware of good design -- they appreciate it and get emotional about it, just as they do with the brands they love. So what makes great commercial design?
LONDON - Scantily-clad cheerleaders, a male choir and a man in a panda costume all make appearances in Cadbury Wispa's new two-minute TV spot by Fallon.
19 Dec 2008
| by Jacquie Bowser
LONDON - Sir Keith Mills, the tycoon behind Nectar loyalty cards, has launched a campaign against Coutts, the private banking arm of the Royal Bank of Scotland, after it allegedly advised him to remain invested in savings bonds issued by AIG.