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Qatar Airways extends sponsorship deal with English cricket

LONDON - Qatar Airways has extended its sponsorship deal with English Test Match grounds for a further four years.

Leo Burnett appoints Jasinski marketing director

LONDON - Leo Burnett London has appointed Nina Jasinski, previously a partner at Partners Andrews Aldridge, as its new marketing director.

Fallon unveils debut ad campaign for Sony Blu-ray

LONDON - Fallon has unveiled its first campaign for Sony's Blu-ray technology as the company attempts to win the early rounds of a war with rival Toshiba's High-Definition DVD format.

WDMP recruits Larter from Tequila\London

LONDON - Marketing communications agency WDMP has poached Gina Larter from Tequila\London and appointed her as board director.

Giant naked pole dancer greets Gatwick passengers

LONDON - A field adjacent to Gatwick's flight path has been branded with a giant naked pole dancer, promoting a new private dance website.

Two bald men fighting over a comb

While the current spat between Virgin Media and Sky TV shambles on, brand owners need to look beyond the traditional broadcast sponsorship model towards new opportunities opening up on the web, observes Ardi Kolah.

Heineken backs Rugby World Cup with earth-moving ad

LONDON - Heineken is to launch a global advertising campaign, featuring rugby fans pushing the world's continents across the globe in a scrum, to back its sponsorship of the Rugby World Cup.

Apple's PC vs Mac attack is cleared by watchdog

LONDON - The Advertising Standards Authority has overruled 14 complaints about Apple's 'PC vs Mac' campaign featuring comedians Mitchell & Webb.

MTV launches international drive to combat global warming

LONDON - MTV is launching 'MTV Switch', a worldwide youth-focused, multi-platform campaign created to help slow down the acceleration of global warming.

Bebo agrees deal with iTunes for music file sharing

LONDON - Social networking website Bebo has signed a deal with iTunes to launch a file sharing service that will give users access to a 5m-strong catalogue of music tracks.


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