National Express passes 100,000 Facebook likes
12 Apr 2013 | by Chloe Smith
National Express, the UK's largest coach operator, has racked up more than 100,000 Facebook likes, making it the first public passenger transport company to do so.
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EA scoops top spot in Social Brands 100
23 May 2013 | by Gordon MacMillan
The Social Brands report, in association with Social Bakers, has benchmarked performance across Facebook, YouTube and Twitter.
KLM offers the chance to win a trip of a lifetime to outer space
11 Apr 2013 | by Chloe Smith
KLM Royal Dutch Airlines has launched a social media "claim your place in space" campaign, which offers participants the chance to win a space trip for two aboard the SXC Lynx in 2014.
Over 80,000 Brits apply for 'Best Job in the World'
09 Apr 2013 | by Chloe Smith
Tourism Australia's 'Best Job in the World' campaign has attracted a whopping 600,000 applicants for six jobs, with one day to go until the deadline at midday on 10 April.
Tourism Australia relaunches Best Job In The World
05 Mar 2013 | by Gordon MacMillan
Tourism Australia has retuned one of the most successful campaigns in recent years and relaunched its 'Best Job In The World' campaign with six jobs up for grabs this time, each with a six-month contract and a £67,000 package.
Think BR: What's 150 years old, has never rebranded and has 1.1 billion users every year?
15 Jan 2013 | by Donna Hindson
There's a lot that marketers can learn from the London Underground, writes Donna Hindson, director of marketing, Microsoft Advertising & Online.
Who's heading to the mountains this winter?
09 Jan 2013 | by Ashley Underwood
When trying to reach skiers, marketers would do well to look beyond generic socio-demographic targets, writes Ashley Underwood, strategy manager TGI & Custom, Kantar Media.
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