21 Dec 2007
| by Daniel Farey-Jones
LONDON - Weight Watchers has awarded its £10m UK media planning and buying account to OMD, after a four-way pitch.
21 Dec 2007
| by Bill Britt
LONDON - The best-read forums that received the most comments in Brand Republic during 2007 revolved around recurrent themes: reality TV, social networks and celebrities.
19 Dec 2007
| by Nikki Sandison
LONDON - MTV and Jerry Bruckheimer, the award-winning producer behind 'Pirates of the Caribbean' and 'Top Gun', is to launch a videogame development centre.
17 Dec 2007
| by Nikki Sandison
LONDON - DatingDirect.com is turning the traditional dating stereotype on its head by putting women in control in a TV campaign directed by 'Desperate Housewives' and 'Sex in the City' producer Pam Thomas.
17 Dec 2007
| by Darren Davidson
LONDON - A long-copy ad from The Red Brick Road for Olympus featuring the gaping mouth of a killer shark has scooped the November Anna for National Newspaper Advertising.
13 Dec 2007
| by Nikki Sandison
LONDON - Carphone Warehouse has appointed Oxfordshire-based data marketing company Blueberry Wave to analyse data from its 4.5m mobile customers in France.
11 Dec 2007
| by Nikki Sandison
LONDON - Marketing Birmingham is looking for digital agencies to pitch for the redesign of its official tourism website, visitbirmingham.com, to promote the best of what the city has to offer to a wider international audience.
11 Dec 2007
| by Nikki Sandison
LONDON - LG Electronics has confirmed that it has appointed WPP Group's MindShare to handle its $350m (£175m) media planning and buying account, and Publicis Modem to handle its global digital marketing business.
11 Dec 2007
| by Alex Donohue
LONDON - Former England captain David Beckham has stripped to his underwear for Giorgio Armani's latest international billboard campaign, and will receive a reported $20m (£9.77m) in a three-year deal.
10 Dec 2007
| by Nikki Sandison
LONDON - Research Studios has designed a Parisian style apartment to capture the character of the new Chloe fragrance for its international press launch.