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'The Milky Bar Kid is strong and tough'... but tough enough to survive?

With the possibility of a pre-watershed junk ad ban, many brands are being forced to review their advertising strategies, Karen Somerville and Clare Sargeant look at the challenges facing creatives.

Politics of the media: Murdoch era coming to an end?

The ancient media moguls like Northcliffe, Hearst and Beaverbrook seem footnotes to history now, which is probably all they deserve, writes Stephen Foster,

Politics of the media: so is it a shoe-in for Cameron?

We know a lot about Prime Minister Gordon Brown's media consumption. He starts off with Radio Five Live's ‘Wake up to Money' where affable London Evening Standard stock market reporter Mickey Clarke chats about the day's prospects with his laddish friends from the City.

Politics of the media: has Michael Grade dug a hole for himself at ITV?

ITV boss Michael Grade said last week that BSkyB should be made to sell its 17.9% stake in the company and ship out. The stock market seemed to think his view would prevail and ITV’s shares headed south, writes Stephen Foster.

Politics of the media: the big issue of immigration

Inheritance tax may still be the biggest vote winner in the next General Election (can Gordon Brown really hang on until 2010?) but there's no doubt what the biggest issue will be -- immigration.

Politics of the media: will Bush claim another British PM?

The Neo-con war drums are getting louder in Washington and, once again, a British PM is squarely in the firing line (and Gordon Brown's an easier target to hit than Tony Blair).

City Republic - Apple rescues global stock markets

If you'd written that headline a few years ago you'd either have been consigned to the funny farm or, at the very least, invited to pursue your career elsewhere.

Goodwill messaging: a long term e-mail strategy

Here's an unconventional wisdom: you can send non-promotional e-mail messages and still see the money roll in, writes Simone Barratt, managing director of e-Dialog.

Branding: Consumer trust

'Surprise' and 'delight' is what really counts with customers and sets brands apart from one another. We must take 'trust', which has been discussed so much recently, as a given departure point in all relationships -- it’s something that we must try to build on in order to retain customers.

City Republic: can Arculus put the fight back into Emap?

LONDON - For years David Arculus was number two to Robin Miller at Emap, leaving in frustration in 1997 as Miller declined to step down as CEO.

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