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DATA 2002: Creating intelligent data-driven marketing. This conference is presented by Haymarket Publications in association with Royal Mail. Presentation by David Payne, chairman, Institute of Direct Marketing.
DATA 2002: Creating intelligent data-driven marketing. This conference is presented by Haymarket Publications in association with Royal Mail. Presentation by Geoff Love, CRM director, Home Service and John Regan, Cognisance.
DATA 2002: Creating intelligent data-driven marketing. This conference is presented by Haymarket Publications in association with Royal Mail. Presentation by Martin King, business development director, The REaD Group & Norwich Union.
DATA 2002: Creating intelligent data-driven marketing. This conference is presented by Haymarket Publications in association with Royal Mail. Presentation by Ann Gowan, direct marketing director, The Telegraph Group.
DATA 2002: Creating intelligent data-driven marketing. This conference is presented by Haymarket Publications in association with Royal Mail. Presentation by Alex Walsh, head of legislative development, Royal Mail.
DATA 2002: Creating intelligent data-driven marketing. This conference is presented by Haymarket Publications in association with Royal Mail. Presentation by David Green, head of marketing, GB Group and Mark Greenhouse, marketing insights manager, CPP Group
LONDON - PHS, the water dispenser company, has handed below-the-line agency Dunnhumby Cinnamon the task of promoting its mains-fed water dispensers to UK businesses.
NEW YORK - Avaya, the telephony software company, has named McCann-Erickson New York to handle its $30m (£19m) international advertising work.
This annual conference provided key insights into the ever changing market of 18-26 year olds, giving a real sense of the essence of today's youth. Case study by Joanna Gilfroy, Consumer Proposition Manager, Virgin Mobile
Presentation discussing the strategies behind alcohol marketing to this age group through the most personal of possessions, youth's mobile phones. By Anne de Kerchkhove, 12snap UK.
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