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The media revelled in the news that McDonald's had failed in its attempt to ban McChina during a week which saw the big brands change their names, writes Jennifer Whitehead in this week's round-up of brand news.
LONDON - Vizzavi, the Vodafone and Vivendi internet portal mobile, is abandoning its reliance on mobile delivery to expand into other platforms as the two firms renegotiated the terms of their joint venture partnership.
LONDON - Beeb.com has signed a content deal with Teletext, which will give users of the BBC's commercial internet portal access to the text service's flight and holiday offers.
LONDON - A US bankruptcy court will rule today whether Excite@Home will be shut down, leaving more than one third of US broadband users without a service.
LONDON - United Business Media indicated no signs of recovery in the US advertising market as it reported a 41.5% decrease in ad page volumes for October.
LONDON - US cable magnate and Liberty Media chairman John Malone could have a fight on his hands in his bid to buy some of the assets of Deutsche Telekom, as German competition authorities prepare to block the 3.4bn deal.
LONDON - Virgin Atlantic has launched an advertising campaign touching on the sensitive subject of airline safety in the wake of the September 11 terrorist attacks in the US.
LONDON - Dentsu, the world's fourth-largest advertising agency, made a strong start on the Tokyo stock exchange today, but doubts were raised about whether the relatively small IPO would give the Japanese agency group the financial muscle it needs to compete with its larger rivals.
LONDON - The Freemasons, the secretive organisation beloved of conspiracy theorists everywhere, is to launch a glossy lifestyle magazine which will be open to advertisers.
LONDON - Norman Lumsden, the actor who brought adland icon JR Hartley to life in the Yellow Pages commercials, has died aged 95.
