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Financial firm condemned for exploiting
September 11 attacks

19 Dec 2001 | by Jennifer Whitehead,

LONDON - A financial company that sought to exploit the September 11 terrorist attacks to sell PEPs and ISAs has been slammed by the advertising watchdog, after the public complained its mailout was "shameless, disgusting and offensive".

Chime takes majority stake in online
agency BloodPartnership

14 Dec 2001 | by Staff,

LONDON - Chime Communications has taken a controlling stake in online advertising agency BloodPartnership.

AMV wins TV licence business

14 Dec 2001 | by Claire Billings,

LONDON - Abbott Mead Vickers BBDO and Capita have won the 500m BBC licence-fee marketing and collection business.

No decision on Consignia job losses

13 Dec 2001 | by Staff,

LONDON - Consignia chief executive John Roberts has issued a hasty statement, backtracking on its announcement that 30,000 jobs were to go, by stressing today that no final decisions had been taken.

Consignia to slash 30,000 jobs

12 Dec 2001 | by Jennifer Whitehead,

LONDON - John Roberts, chief executive of Consignia, formerly the Post Office, has told MPs the company is set to cut up to 30,000 jobs in the next 18 months, representing 15% of the company's 200,000 workforce.

iTouch acquires Worldpop

12 Dec 2001 | by Gordon MacMillan,

LONDON - Worldpop, the interactive youth marketing company and pop website, has been acquired by mobile phone services company iTouch for an undisclosed sum.

Partners Andrews Aldridge
scoops DMA Grand Prix

05 Dec 2001 | by Claire Billings,

LONDON - Partners Andrews Aldridge scooped the Grand Prix Award for overall best direct marketing campaign 2001 at the DMA Royal Mail Awards last night for its work for Associate Co-op Creameries.

MyPoints launches UK's first
audio email campaign

04 Dec 2001 | by Jennifer Whitehead,

LONDON - MyPoints Europe, the internet rewards programme, is claiming it has undertaken the UK's first audio-enhanced email direct marketing campaign in conjunction with Pharmacy2U.

Royal Mail launches viral marketing game

28 Nov 2001 | by Claire Billings,

LONDON - Royal Mail has launched an interactive viral marketing campaign in an attempt to raise awareness of the issue of insufficient postage on international mail.

PeopleSoft censured for ambiguous claim

28 Nov 2001 | by Claire Billings,

LONDON - Business management software giant PeopleSoft has been taken to task over a press campaign advertising its internet CRM solutions, after a rival software firm challenged its claim that it offered the "first and only pure internet CRM solution".

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