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EA scoops top spot in Social Brands 100

23 May 2013 | by Gordon MacMillan

The Social Brands report, in association with Social Bakers, has benchmarked performance across Facebook, YouTube and Twitter.

National Express passes 100,000 Facebook likes

12 Apr 2013 | by Chloe Smith

National Express, the UK's largest coach operator, has racked up more than 100,000 Facebook likes, making it the first public passenger transport company to do so.

KLM offers the chance to win a trip of a lifetime to outer space

11 Apr 2013 | by Chloe Smith

KLM Royal Dutch Airlines has launched a social media "claim your place in space" campaign, which offers participants the chance to win a space trip for two aboard the SXC Lynx in 2014.

Over 80,000 Brits apply for 'Best Job in the World'

09 Apr 2013 | by Chloe Smith

Tourism Australia's 'Best Job in the World' campaign has attracted a whopping 600,000 applicants for six jobs, with one day to go until the deadline at midday on 10 April.

Tourism Australia relaunches Best Job In The World

05 Mar 2013 | by Gordon MacMillan

Tourism Australia has retuned one of the most successful campaigns in recent years and relaunched its 'Best Job In The World' campaign with six jobs up for grabs this time, each with a six-month contract and a £67,000 package.

Think BR: What's 150 years old, has never rebranded and has 1.1 billion users every year?

15 Jan 2013 | by Donna Hindson

There's a lot that marketers can learn from the London Underground, writes Donna Hindson, director of marketing, Microsoft Advertising & Online.

Who's heading to the mountains this winter?

09 Jan 2013 | by Ashley Underwood

When trying to reach skiers, marketers would do well to look beyond generic socio-demographic targets, writes Ashley Underwood, strategy manager TGI & Custom, Kantar Media.

The perfect gift for today's generation? Get away, together

14 Dec 2012 | by Rodney Collins

Two recent studies uncover some potential clues regarding the ultimate holiday gift for today's youth, writes Rodney Collins, regional director EMEA, McCann Truth Central.

Trading places: this week's people moves

21 Sep 2012 | by Ben Bold

Guardian News & Media's top commercial executive Adam Freeman leaves the publisher after a decade, while Steve Gatfield departs Naked, in this week's round-up of people moves across advertising, marketing and media.

CREATIVE STRATEGY: Eurostar's new campaign teases and entices

20 Sep 2012 | by Simon S Kershaw

We seem to have a travel theme going on. Last week, it was British Airways. Now for a brand that's more ... down to earth, shall we say.

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