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Created by Grey London for the British Heart Foundation, this charismatic ad features hard man Vinnie Jones demonstrating 'hands-only CPR' to the rhythm of the Bee Gee's hit 'Staying Alive', which we discover is the perfect tempo for chest compressions.
Classic TV ads for Hamlet Cigars and Budweiser, plus the more recent British Heart Foundation spot, are the three TV ads chosen by Jeremy Ellis, the marketing director for travel brand TUI, for the latest in this series in association with Thinkbox and Brand Republic.
To say I'm not a fan of smoking would be something of an understatement. And so I'm always on the lookout to celebrate good anti-smoking campaigns.
Anti-smoking charity 'Quit' has launched a cinema campaign showing a young woman aging prematurely as she draws on a cigarette. Post-production house Framestore gives an insight to how the effect was created.
Almost 25 years after the iconic 'don't die of ignorance' government information campaign was launched, the House of Lords is calling for more money to be spent on HIV education.
The health secretary Andrew Lansley has thrown his weight behind consumer-developed apps and is calling for NHS patients and healthcare staff to suggest future health gadgets.
This week's branded app chart is topped by NHS Direct, with Volkswagen making a new entry in second place.
Charity Drinkaware has launched an app that helps drinkers monitor their alcohol intake and drink sensibly.
OAKLAND - Non-profit group Gropech is pushing ahead with its plans for the first official cannabis factory in the US and has produced a promotional video to back its bid.
LONDON - Brook, the sexual health charity for young people in the UK, has appointed Baber Smith to handle an integrated brief, following a competitive pitch run by teenagers.
