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Connected TV is opening up new avenues for brands and their marketing, writes Bruno Pereira, director and co-founder, TV App Agency.
Only half of connected TV owners bother to connect their TV to their internet, writes Steve Evans, research director, entertainment & technology, Harris Interactive.
What are the best steps brands can take to reach Generation Social, asks Luke Hammersley, head of television, Gutenberg Networks.
A third of adults say they have visited a social media site while watching a TV show, writes Mat Riches, associate director, Kantar Media Custom.
What are the opportunities for brands wanting to get involved with connected TV, asks Toby Gunton, chief digital officer, WCRS.
With the London mayoral elections just over a week away, current mayor Boris Johnson makes his pitch to London's digital business community with start-up funding, a multimillion pound broadband pledge and a new proposal for promoting Tech City.
The term social TV has been around for a while but a degree of debate has arisen about its relevance as a concept, writes Guillermo Christen, head of product development, content discovery, Red Bee Media.
The UK leads the world in online advertising but the marketplace and the technology behind it are changing fast, writes the IAB's Guy Phillipson.
Online advertising enjoyed double-digit year-on-year growth in the first half of 2011, fuelled by a surge in online video advertising and new ad formats, as the internet transforms from "an information to entertainment channel".
From Picasa in 2004 to Motorola in 2011, Google is no stranger to putting its hand in its pocket for large and small deals.
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