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Audit Bureau of Circulations changes name after 98 years to AAM in the US

15 Nov 2012 | by Arif Durrani

The Audit Bureau of Circulations in the US has become the first member of IFABC to change its name in an attempt to better reflect the changes sweeping across the publishing business in the digital age, opting for the Alliance for Audited Media.

My Media Week: Zoe Osmond

13 Sep 2011 | by Hayley Pinkerfield

This week, Zoe Osmond, chief executive of industry charity Nabs, denies herself an ill-advised shopping trip in favour of a gym workout and plans the Big Bash 2012.

Half our waking hours spent consuming media

19 Aug 2010 | by Jennifer Whitehead

An average adult spends almost half their waking day using mobiles, going online and watching TV, with TV viewing in the evening remaining our primary form of entertainment.

Starcom social media tracking points to polarised opinion on leader debates

16 Apr 2010 | by David Barros

LONDON - Analysis of more than one million online discussions by Starcom Mediavest Group put Nick Clegg as a clear winner in last night's televised election debate.

ITV and Facebook compete with 'rate the TV debate' real-time polling

14 Apr 2010 | by David Barros

LONDON - ITV and Facebook will be vying for the attention of the online audience watching ITV's coverage of the first live televised General Election debate tomorrow night, with both attempting to gauge people's response to what they see on TV.

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