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Watch the latest must-see viral videos from Sony PlayStation, Louis Vuitton and Old Spice

The latest viral video hits from Sony PlayStation, Louis Vuitton and Old Spice.

Parents face awkward questions in Windows Phone film

An innocent kid asks his parents awkward questions and appears to walk in on his parents having sex before being given a child-friendly Windows Phone.

Campaign Viral Chart: Samsung scores hat-trick in tech-heavy chart

Samsung and its agency Cheil dominate the chart this week with three ads, shared a combined 375,000 times.

Campaign Viral Chart: Spock vs Spock in Audi challenge

Audi supports the launch of the new 'Star Trek' film with a viral that pitches actor Zachary Quinto against original Spock actor Leonard Nimoy.

Sony Mobile creates Northern Lights-inspired music video

Members of alternative rock bands OK Go and Pyyramids travelled with photographer Martien Mulder to Mount Nuolja in northern Sweden to create an audio-visual experience inspired by the Northern Lights phenomenon.

Campaign Viral Chart: Beyonce switches to H&M as Evian stays top

Beyonce's ad for Pepsi slips out of this week's chart but the megastar makes a reappearance in a spot for H&M, alongside work for the Windows Phone and the Nokia Lumia 920.

IBM makes stop-motion movie using thousands of atoms

Scientists at IBM have created the 'world's smallest movie' with a stop motion film that used a super-sharp needle and a two ton microscope to manipulate thousands of atoms to create 242 frames of stop-motion action.

Samsung first brand to sign up to AOL's branded content business

Samsung has signed up as the UK launch advertiser of Be On, a global branded content business owned by AOL, with a major digital push to support its Galaxy S4 smartphone.

Campaign Viral Chart: Evian's dancing baby returns in first place

Evian's latest baby ad has shot to first place in the chart after being shared 1.5 million times this week.

Campaign Viral Chart: Kmart ships its pants and takes first place

A comic ad from American retailer Kmart has shot to first place in this week's viral chart after being shared more than 1.2 million times in the past seven days.

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