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Microsoft launches Xbox One to fulfill 'all in one' home entertainment role

Microsoft is refreshing its Xbox console brand for the first time in eight years with the launch of Xbox One, which the company claims will use cloud technology to provide an "all in one" home entertainment system.

AKQA, Topshop and Bodyform triumph at Rev Awards 2013

AKQA was awarded Digital Agency of the Year, Topshop won Digital Brand of the Year, and SCA's 'Bodyform: The Truth' viral scooped the Grand Prix at this year's Rev Awards.

Specsavers integrates Skype to capture pictures

The video capabilities of Skype are being used by Specsavers to launch its annual 'Spectacle Wearer of the Year' competition.

Tech City growth damaged by lack of talent, says report

Tech City, the UK's technological hub, is having its growth held back by a lack of skilled workers, according to research firm GfK.

Hibu targets retail giants Amazon and Tesco

Hibu, the rebranded owner of Yellow Pages, has launched a product that it hopes will steal customers from retail giants Amazon and Tesco.

Famous storytellers to speak at SapientNitro event

SapientNitro has secured presenters including director James Cameron, designer Vivienne Westwood and chef Heston Blumenthal for its third annual Ideas Exchange event.

TalkSport launches first internationally targeted instream ads

TalkSport is launching a new advertising platform through a partnership with AdsWizz that will allow the station to tailor targeted advertisising to its international listeners, in what it claims to be a technological first.

Is real-time marketing the future of advertising?

The Twitter and Publicis Groupe partnership suggests a renewed focus on live marketing. By Arif Durrani.

Asda launches weather-dependent campaign for summer clothing push

Asda is running a digital campaign for its George clothing range that will "respond immediately" to changes in the British summer's unpredictable weather.

The future of display advertising is native

A wise person recently told me that, statistically, a person is more likely to die in an aeroplane crash than click on a banner ad. As I'm writing this month's column on a long-haul flight to San Francisco, this is something I'm hoping not to be true.


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