The future's bright, the future's useful
05 Mar 2013
Problem-solving, rather than novelty, innovations were the order of the day at Mobile World Congress 2013. By James Connelly.
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Is real-time marketing the future of advertising?
02 May 2013
The Twitter and Publicis Groupe partnership suggests a renewed focus on live marketing. By Arif Durrani.
Brands on alert: six things you need to know about draconian new EU data rules
01 Mar 2013 | by Noelle McElhatton
Marketers must prepare for stricter regulations covering data privacy following the publication of draft reforms.
How HTML5 is coming to the rescue of the ad industry
19 Jan 2012
The technology could transform digital creative campaigns, Paul McCarroll and Joe Lozito explain.
2012 CES offers a glimpse into the future for brands
19 Jan 2012
The annual technology showcase is the place to spot the potential of recent tech developments. William Lidstone shares this year's highlights.
Technology meets creativity at AKQA
10 Nov 2011 | by Katherine Levy
AKQA is far from the 'sweat shop' label that it has been given, its founder, Ajaz Khowaj Quoram Ahmed, says.
Creatives should learn the tools of coding to survive
27 Oct 2011 | by Steve Henry
How can the ad industry utilise the internet to its best ability if it doesn't understand how it is built? Learning coding is vital, Steve Henry says
How creativity takes centre stage at Google
20 Oct 2011 | by Katherine Levy
Tom Uglow and Steve Vranakis, from the UK Google creative lab, discuss how to market products creatively. Katherine Levy reports.
All About ... Ad exchanges
07 Jul 2011 | by Alasdair Reid
Microsoft is the latest company to enter online display.
Media: All about Apple's iAd
18 Jun 2010 | by Alasdair Reid
This time, not everyone is swallowing the hyperbole.
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