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Barclays has rolled out a new, "more emotive" advertising strategy to replace its humorous Stephen Merchant-voiced campaigns
MasterCard has recruited pop music artists Rita Ora, Conor Maynard and Delilah to front a campaign promoting the fifteenth year of its sponsorship of The BRIT Awards.
Green Flag, the Direct Line Group-owned breakdown company, is re-launching with a new marketing strategy to emphasise its commitment to "fast, reliable and expert" customer service.
The Martin Agency commissioned the photographer Nadav Kander to showcase the employees of Morgan Stanley, as part of a campaign to illustrate what the company has stood for since being established in 1935.
First Direct is launching a campaign depicting "happy customers", which will be the first ad to feature in the Guardian's new 'front-page bookmark' ad format.
Now has created its first work for Claims Direct since winning the account in July.
Insurance brand Direct Line is overhauling its marketing strategy in favour of a more serious, service-focused approach.
Crisis-hit Barclays has returned to advertising with a campaign apologising for the inter-bank interest-rate-fixing scandal, which caused the departure of chief executive Bob Diamond.
Insurance brand Privilege.com, famous for its ads starring Joanna Lumley and Nigel Havers, has launched its first above-the-line campaign in five years, vowing not to spend money on TV advertising or brand ambassadors.
MasterCard is looking to maintain the momentum of its Priceless London campaign with an ad drive showing the benefits of taking part in one of the experiences offered by the payment brand.
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