Hailo, the app-based taxi booking service, is launching its largest multi-channel ad campaign to date as it gears up for an aggressive global expansion programme.
Brazil is tapping into the fervour around London 2012 by launching an international marketing campaign championing its hosting of the Olympics and the football World Cup.
McDonald's secured the prestigious Grand Prix at the 2012 Marketing Society Awards for Excellence, held on Monday, for the role marketing has played in overhauling its UK business since 2006.
15 Feb 2011
| by Ed Owen
Virgin Trains has adopted a carnival theme for its latest campaign, running across outdoor, press and digital, which invites customers to "beat the system".
08 Nov 2010
| by Ed Owen
British Airways has launched a frontal attack on budget airlines today with an advertising campaign designed to highlight the hidden extras that lie behind the low headline fares.
08 Sep 2010
Virgin Holidays has launched the next phase of its 'rockstar service' campaign.
Virgin Atlantic has launched its first £10m global advertising campaign in the UK today with a series of bullish ads playing off the strapline, 'Your airline's either got it or it hasn't'.
26 Aug 2010
| by Jennifer Whitehead
British Airways is promoting its first all-class sale in print and online ads, as well as a photocall featuring Nell McAndrew in a bikini sitting on a giant deckchair.
Virgin Media has joined in the advertising battle between rivals BSkyB and BT Vision with its own campaign to support the addition of Sky Sport HD 1 and Sky Sports HD 2 to its line up from 2 August.
Visa transactions by international visitors in South Africa during the 2010 Fifa World Cup were up 70% on average as the payments brand marked its first ever sponsorship of the football tournament.