The Social Monitor: Brands look for love in tough times
15 Feb 2012
Social media makes it easier for brands to capitalise on one-off events like Valentine's Day.
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Speakers from PepsiCo, eBay UK, Stuff, The Evening Standard, The Future Laboratory and more will offer delegates to Marketing's upcoming Trends plus conference insight into the next major consumer and marketing changes and challenges.
Social media makes it easier for brands to capitalise on one-off events like Valentine's Day.
This year companies will need a clear plan to unleash the potential latent in their data - to ensure that it both inspires engaging creative work and enables real-time conversations with customers.