19 Nov 2012
| by Sam Howroyd
Do consumers still trust brands to tell the truth? Will Apple be knocked off its perch anytime soon? These are just two of the questions I've been looking at on Brand Republic's Intelligence section.
16 Nov 2012
| by Rob McLuhan
The digital revolution has brought with it significant volumes of data, and new tools to handle it, but brands must do better to interpret and understand data from the field, writes Rob McLuhan.
16 Nov 2012
| by Staff
Which brand do you think has performed best over the last 12 months?
Apple and HTC have buried the hatchet by settling all global lawsuits about patent infringements, with a 10-year licensing agreement.
12 Nov 2012
| by Lee Langford
Next year could provide some cheer for brands hoping to challenge Apple's dominance, research from Harris Interactive has found.
What are the survival prospects for high-street consumer electronics retailers as Comet prepares to join a long line of retail casualties, and what lessons can be learnt from its troubles?
Promoting the launch of Microsoft's multi-market videogame Kinect Star Wars earlier this year relied on a marketing strategy focused on creating buzz around social media, supported by media agency UM, says Paul Evans.
Children aged between 12 and 15 have been found to be spending as much time on the internet as they do watching TV, a first for this group, according to a new report on children's media habits from Ofcom.
Sport, the free magazine published by UTV Media, has revealed that its free iPad app has attracted 23,000 subscribers since going on Apple Newsstand seven months ago.
22 Oct 2012
| by Sam Howroyd
Research is often the best indicator of industry trends and where interests currently lie, so perhaps it's not surprising Brand Republic's been inundated with an influx of research around social networks and tablets usage in Europe and beyond.