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New business leagues 2009

View the full versions of the agency new business leagues published in Campaign magazine last year.

Public View - The Sun '40 year work' by Glue London

LONDON - Was the public impressed by the latest ad for The Sun, parodying ads for Apple's iPhone?

NRS claims increased response from Londoners

LONDON - Participation among Londoners in the National Readership Survey has increased by 46% over the past four years, aided by a £25 voucher scheme, but figures show it is flat over the past two.

NRS September 2009: Telegraph and Indy shed more readers

LONDON - The Daily Telegraph and The Independent were the only daily national newspapers to suffer double-digit year-on-year declines in readership, according to the latest National Readership Survey.

Digital Agency League Table 2009

While other disciplines struggle in the tough economy, digital agencies are reaping the rewards as marketers look to make the most of the platform's budget-friendly attributes.

Risk management and contingency planning will stay

Yesterday's Bellwether Report, which analyses confidence in marketing budgets for the third quarter of 2009, provided glimmers of hope for a media industry that has endured a battering over the past 12 months.

Sponsorship Agency League Table 2009

The discipline is back on the rise after taking some tough hits from the media in the recession. Brands are looking forward to the London 2012 Olympics, as well as several other major events.

Market Research League Table 2009

The industry appears resilient, but a deeper look shows that research companies face some unexpected challenges, and must adapt or fail.

Media Forum: Can Channel 4 change?

After ten years of Big Brother, can C4 transform itself, Ian Darby asks.

FT is biggest winner in mixed bag UK daily readership poll

LONDON - The Financial Times enjoyed the biggest average readership increase (14%) of any national newspaper in the 12 months to the end of June, according to the latest National Readership Survey, but a lacklustre performance by The Daily Telegraph led to questions about the relevancy of NRS data.

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