Who are Britain's healthy eaters?
01 Oct 2012 | by Alice Dunn
Healthy eaters are 28% more likely than the average British adult to be in the AB social grade, writes Alice Dunn, marketing executive, Kantar Media.
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Social media gives you wings
16 Nov 2012 | by Charlie Dundas
Can the Red Bull Stratos jump claim to be the greatest single marketing action of the social media age, asks Charlie Dundas, executive vice president for UK and Ireland, Repucom.
Jubilee spirit unites the nation
01 Jun 2012 | by Doug Whelpdale
Almost 31 million people will be attending a Jubilee party as the nation comes together to celebrate the Queen, writes Doug Whelpdale, insight manager, MPG Media Contacts.
Young forced to grow up faster amid economic uncertainty
25 May 2012 | by Kantar Media
The proportion of 11-19 year olds who think that young people should enjoy their money instead of saving it has fallen by 6% since 2007, according to Kantar Media's Youth TGI study.
Generation Y: Demanding diners who expect healthy eats and good value
10 Feb 2012 | by Stephen Mellor
Young people aged 16-24 are increasingly turning to eating out as a good value activity, and social media is one of the best ways to target them, writes Stephen Mellor, qualitative director at Tpoll.
Frugal shoppers want more than the cheapest price
27 Jan 2012 | by Tim Eales
Household budgets might be tight but shoppers are focusing on value for money rather than cheap prices, writes Tim Eales, director of strategic insight, SymphonyIRI Group.
A toast to sensible drinkers
24 Jan 2012 | by Ashley Underwood
People who drink alcohol every day are 31% more likely than the average drinker to be social grade AB, writes Ashley Underwood, senior strategy executive, Kantar Media.
Brits and their bank holidays
17 Mar 2011 | by Phil Charter
The bank holiday period at the end of April, extended due to the the Royal Wedding, will provide media, retail and tourism with a welcome economic boost, writes Clear Channel's Phil Charter.
Sport, movies and the pub: how we spend our leisure time
20 Dec 2010 | by YouGov
Brands need to be increasingly savvy if they are to capitalise on opportunities to connect with Britons during their leisure time, research from YouGov reveals.
The evolution of decision making
08 Dec 2010 | by Richard Morris
How men's purchasing decisions change as they progress through different stages in life and the importance of their 'involvement' in those decisions is revealed in data from Carat's CCS study.
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