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Thorntons issues fresh profit warning

21 Dec 2011 | by John Reynolds

Thorntons, the troubled chocolate maker, has today ( 21 December) issued a fresh profit warning, citing poor customer confidence and rivals' promotions as hitting its performance.

Whitbread reports slowdown in sales

13 Dec 2011 | by John Reynolds

Costa Coffee and Premier Inn owner Whitbread has reported a slowing down in its like-for-like sales increase, after it was hit by customers shying away from Its London hotels.

Convenience stores need to position themselves as 'local champions'

12 Dec 2011 | by Matthew Chapman

Poor brand loyalty towards convenience stores, including Budgens and Spar, are leaving them heavily exposed to major supermarkets opening up local stores and pinching their customers, claims new TNS research.

Tesco hit by fourth consecutive UK sales drop

08 Dec 2011 | by Sara Kimberley

Tesco's like-for-like sales, excluding petrol and VAT, have declined for the fourth quarter running in the UK, with the supermarket recording a 0.9% drop for the 13 weeks ending 26 November.

Brand of the Year 2011 shortlist

09 Nov 2011 | by Staff

As expected, The Marketing Society Brand of the Year 2011 award, in association with ITV and Marketing, is being hotly contested.

IAB building brands trilogy: Lucozade

03 Nov 2011 | by Staff

Research from the IAB and GfK NOP has found that in a Lucozade campaign using TV and online, 32% of those who saw the campaign online did not see the TV ad.

IAB building brands trilogy: Starbucks Via

03 Nov 2011 | by Staff

The cross-media launch campaign for Starbucks Via saw online activity reach consumers at one-third the cost of outdoor and one-fifth the cost of press, according to new research from the IAB and GfK NOP.

IAB to reveal final data from brand building trilogy

03 Nov 2011 | by Matthew Chapman

The Internet Advertising Bureau (IAB) will unveil the final part of its year-long study into building brands online at today's annual Engage conference, where up to 600 marketers will convene for the industry event.

Sector Insight: Ice cream

02 Nov 2011 | by Jane Bainbridge

Ice-cream sales are driven by the weather, but the economy has an impact too, as cash-strapped consumers seek affordable indulgence.

Adwatch (Oct 26) - Top 20 recall: Sainsbury's moves past Oliver

26 Oct 2011 | by Nick Darken, Executive creative director, Albion

The supermarket has moved its ads into the post-Jamie Oliver era with great poise.

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