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Can technology brands connect with women better?

19 Sep 2007 | by Vox pop

Consumer electronics brands will miss out on £600m this year because they are failing to connect with women, according to Lady Geek, a recent report by Saatchi & Saatchi. Here you can see a short video on what women think about technology brands and their advertising techniques.

Marketing League Table: Customer publishing leagues

19 Sep 2007 | by David Tiltman and Amanda Nottage

A new mag for every day of the year - customer publishing is in great shape.

Customer Publishing league tables

18 Sep 2007 | by David Tiltman

LONDON - Marketing magazine publishes its annual league table of customer publishing agencies.

Why is online shopping becoming more and more popular?

12 Sep 2007 | by Vox pop

Online shopping sales have almost doubled since last year, hitting a record high but why is its popularity increasing so rapidly? Here you can see a short video on what consumers think are the benefits of shopping online.

Celebrities designing clothes - how does it influence what shoppers buy?

05 Sep 2007 | by Vox pop

An increasing number of high street retailers are recruiting celebrities to design clothes for them - most recently Kate Moss' range for Topshop hit the headlines. Here you can see a short video on what consumers think about celebrities designing clothes and whether they would rush to Topshop if their...

Will shock images stop people smoking?

05 Sep 2007 | by Vox pop

Gruesome images of diseased lungs, rotting teeth and deceased smokers will be on all forms of tobacco packaging by 2009 but how effective will it be at cutting the number of smokers? Here you can see a short video on what the public think about the move by the Government to tighten up anti-smoking legislation.

Marketing League Table: Research - Research leagues

05 Sep 2007 | by Mary Cowlett

Operating in a mature market, agencies are seeking growth by turning the data they collect into workable insights.

Market Research League Table

04 Sep 2007 | by Staff

LONDON - For a full listing of Marketing's annual league table of the biggest market research agencies see the 5 September issue of the magazine.

Which brands do consumers want to be revived?

29 Aug 2007 | by Vox pop

Cadbury is bringing back the Wispa chocolate bar following a growing campaign on social networking websites, but which brand will be next to make a comeback? Here you can see a short video on which brands consumers miss and would like to see resurrected.

Biggest brands: Top 50 selling brands 2007

22 Aug 2007

Less fat, less salt, less sugar - the only thing not diminishing is the value of the UK's stellar FMCG brands, writes Jane Simms.

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