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Martin Sorrell's WPP has acquired the full service digital agency Blue State Digital, best known for leading Barack Obama's digital campaign in the last US presidential elections.
PARIS - Publicis Groupe, parent company of Saatchi & Saatchi and Starcom MediaVest, has acquired a healthcare communications agency founded by Francois Sarkozy, the younger brother of the French president, Nicolas.
Charities Aid Foundation, the organisation that provides services and assistance to UK and International charities, has appointed Albion to handle its integrated advertising account.
Unicef, the international charity that protects the rights of children, is holding a review of its global advertising account.
Drinkaware, the alcohol-awareness charity, is reviewing its digital account as it looks to change consumer attitudes towards alcohol.
WPP has bought US DM agency Marketing Direct for an undisclosed sum, in a deal brokered through KBM Group.
Starcom MediaVest Group (SMG) and Envido, which helps organisations reduce their carbon footprint, have launched a tool designed to calculate the carbon footprint of ad campaigns.
The Cabinet Office is developing a marketing campaign for its National Citizen Service (NCS) to promote it as a gateway to the "Big Society" for young people.
The Carbon Trust, the not-for-profit body that works with businesses to help them reduce their carbon emissions, is reviewing its £4 million media buying account.
The Havas-owned MPG Media Contacts has been awarded the estimated £5 million pan-European media planning and buying account for Atout France, the tourist body funded by the French Ministry of Tourism.
