Leagas Delaney wins Lil-Lets brief
08 Dec 2011 | by Sara Kimberley
Lil-Lets, the feminine care brand, has appointed Leagas Delaney to its advertising business ahead of a relaunch.
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Starcom MediaVest Group has rounded off the year by picking up the $600 million (£384 million) media account for drug giant Novartis from MEC.
Lil-Lets, the feminine care brand, has appointed Leagas Delaney to its advertising business ahead of a relaunch.
Beiersdorf has appointed CMW to handle digital and social media activity for its Elastoplast brand.
Revlon has moved its £3m UK media planning and buying duties out of Starcom into MediaCom without a pitch.
Reckitt Benckiser has kicked off the search for an agency to handle its global digital CRM business.
Lingerie brand Ultimo is making its first foray into FMCG products with the launch of a branded beauty range.
SCA Hygiene is holding talks with agencies over a UK CRM brief for its Tena Lady and Bodyform accounts.
Beiersdorf, the global health company, is looking for an agency to handle the UK digital and direct marketing activity for its Elastoplast brand.
It's crunch time on the Merck and Virgin Media advertising pitches, while the Carnival Cruises review is also making progress. Meanwhile OMD has pulled out of two media reviews.
Lynx, the Unilever-owned male-grooming brand, is to support its latest variant, Lynx 2012 - The Final Edition, with a £5.6m apocalypse-themed campaign.