Saatchi & Saatchi captures Richmond business
02 May 2013 | by Ian Darby
Kerry Foods has appointed Saatchi & Saatchi London to handle the advertising and digital accounts for its Richmond brand.
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Danone, the dairy manufacturer, is to back its main brand with a CRM programme for the first time and has appointed Hypernaked to create and manage the initiative.
Kerry Foods has appointed Saatchi & Saatchi London to handle the advertising and digital accounts for its Richmond brand.
Mizkan, the Japanese food company that bought Branston from Premier Foods for £92.5 million earlier this year, is looking for a creative agency and a media agency for the pickle brand.
Danone has launched a review of its estimated £200 million global media planning and buying account.
Bartle Bogle Hegarty has won the £35m pan-European advertising account for Philadelphia.
PepsiCo has appointed Karmarama to create an integrated launch campaign for TigerNuts, its new Walkers "crisp/nuts" snack, after a pitch.
Martin Glenn, the former PepsiCo marketer and Birds Eye chief executive, is to become the new chief executive of United Biscuits (UB).
Warburtons has ended its nine-month search for a managing director by appointing Neil Campbell, the PepsiCo executive responsible for Gary Lineker's Walkers advertising campaign.
Asda is believed to be set to launch a grocery range aimed at young children under its 'Chosen by' sub-brand.
The Organic Trade Board has reappointed Haygarth to its £2m communications account for a further three years and has hired The Village Communications as its new media agency.