Salvation Army launches Christmas campaign
07 Dec 2007 | by Jennifer Whitehead
LONDON - The Salvation Army is launching a campaign to boost Yuletide donations, using the strapline 'how many smiles can you raise this Christmas?'.
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The Marketing Effect wins ethnic volunteering brief
17 Dec 2007 | by Alex Donohue
LONDON - Charity communications company Media Trust is running a national marketing campaign, created by The Marketing Effect, to recruit charity volunteers from ethnic minority communities.
Greenwich seeks agency for sites
20 Nov 2007 | by Ed Kemp
LONDON - Maritime Greenwich is hunting an agency to promote its National Maritime Museum, Royal Observatory and Queen's House sites.
Diabetes UK in agency hunt
13 Nov 2007 | by Ed Kemp
LONDON Diabetes UK is searching for a marketing services agency to handle its customer communications as part of ambitious plans to double its revenue and supporter base over the next three years.
CMW rolls out anti-domestic violence campaign
06 Nov 2007 | by Alex Donohue
LONDON - Domestic violence charity Refuge is to roll out a Clark McKay & Walpole-devised on- and offline campaign in the run-up to Christmas, encouraging donors to 'raise their hands' in support of abuse victims.
Proximity London leads field for 2007 DMA awards
01 Nov 2007 | by Alex Donohue
LONDON - The Direct Marketing Association has unveiled the finalists for its annual awards ceremony, with Proximity London leading the way with five nominations.
Autism body seeks shift in perception
30 Oct 2007 | by Ed Kemp
LONDON - The National Autistic Society (NAS) is launching a campaign to support its revamped brand identity.
Cascaid and Ideas Eurobrand merge to tap ethical growth
26 Oct 2007 | by Daniel Farey-Jones
LONDON - Charity sector direct agency Cascaid and ethical consumer marketing specialist Ideas Eurobrand have merged to create The Good Agency, with combined billings of £13m.
Children's Society hires duo for Christmas push
23 Oct 2007 | by Ed Kemp
LONDON - The Children's Society has hired direct marketing agencies Claydon Heeley and MC&C to handle its Christmas fundraising drive.
Care International turns to DRTV for first time
23 Oct 2007 | by Daniel Farey-Jones
LONDON - Developing world aid agency Care International has launched the first DRTV activity in its history, with an ad created by Watson Phillips Norman.
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