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Ralph Lauren, the US fashion giant, is looking for a digital creative agency to handle its business-to-business marketing.
Asics has launched a global campaign, spanning TV, print and social media, that focuses on motivating everyday athletes. A Facebook app with tailored training strategies forms part of the push. The campaign, created by 180 Amsterdam, launches with a 60-second TV ad directed by Kim Gehrig through Somesuch...
Cristiano Ronaldo stars in Nike s latest ad for its Mercurial Vapor IX boots. In the online film, which was created by Wieden Kennedy s Tokyo and Portland offices, what appears to be a hurricane sweeps up everything on a football field. It then emerges that the havoc is being caused by Ronaldo and...
BETC Paris has created a tongue-in-cheek spot for the French underwear brand Le Slip Francais.The film, the company's first commercial, shows a woman demonstrating the special qualities of Le Slip Francais underwear using some eggs and a hammer. The work was written by Patrice Dumas, art directed by...
The Brooklyn Brothers has created its first work for Warehouse since winning the business last year. The campaign, which comprises press, outdoor and in-store work as well as digital films, launches the fashion chain s spring/summer 2013 collection. It features women "on the go" in the city, going about...
United Colors of Benetton is aligning the social issues it features in brand advertising with its product campaigns for the first time, through activity starring both a trans-sexual and disabled model.
Nike s latest signing Rory McIlroy spars with his Ryder Cup rival Tiger Woods in a new spot by Wieden Kennedy Portland. The 30- and 60-second versions show the golfing stars engaging in a game of one-upmanship at the driving range. The pair hit balls into cups, glasses and bowls all the way from the...
American Apparel has been rapped by the ad watchdog for the second week in a row for an ad that appears to sexualise a child.
Ann Summers, the lingerie and sex toy retailer, has launched a raunchy 'Christmas for Grown Ups' TV campaign that is being aired in one version after the 9pm watershed and another after 11pm.
Adam Eve/DDB has created a follow-up to last year s "walk of shame" Christmas viral. This year s film focuses on another hazard of the festive party season: wearing the same dress as someone else. Shot by the directing duo Ne-o through Stink, the 90-second spot features a stand-off between two women...
