First Direct is rolling out its biggest ever ad campaign and repositioning as "the unexpected bank", reinforcing its credentials as a challenger brand against traditional high street banks.
Barclaycard has launched a live digital campaign with Dare, featuring internet stars including Brett Domino Trio creating personalised songs for tweeters, such as Derren Brown, to promote its Bespoke Offers.
16 May 2013
Louise Ridley enjoys the latest NatWest ad: "This wedding spot is touching without being overly sentimental, demonstrating the app s functionality but not getting too techy."
It was written by David Fleetwood, art directed by Gary Monaghan and directed by Steve Reeves through Another Film Company.
14 May 2013
NatWest has released a TV spot to promote its Pay Your Contacts function. The ad, which was created by M C Saatchi, shows a father making last-minute purchases for his daughter s wedding. He does this using the Pay Your Contacts app, which allows people to make and receive payments on their phone. The...
10 May 2013
HSBC has released a TV ad to highlight its sponsorship of the British Irish Lions, as the rugby team prepares to embark on a tour of Australia.
JWT London created the spot, which features several rugby legends. The 60-second ad commemorates the Lions first tour of Australia 125 years ago by depicting...
JWT London is launching a campaign to support HSBC's sponsorship of the British & Irish Lions, featuring Lions Legends embarking on an epic voyage to Australia.
JWT London is launching a campaign to support HSBC's sponsorship of the British & Irish Lions, featuring Lions Legends embarking on an epic voyage to Australia.
08 May 2013
Hampson Hughes Solicitors has released its first-ever TV spot.
The 30-second ad, by Media Agency Group, shows two characters walking along a street when one falls into a drain, accompanied by an adapted version of the 1965 Herman s Hermits song I m Into Something Good .
It was written by Global...
25 Apr 2013
Axa France has released an ad on YouTube to promote the fact that it rewards good drivers. The minute-long spot is filmed in a small town. Real passers-by look aghast when an old lady repeatedly crashes her car before driving into a stall next to a banner for Axa insurance, revealing the stunt. The...
Comparethemarket.com has today launched a 30-second TV spot that brings together characters from Comparethemarket.com and Comparethemeerket.com.