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Volkswagen supports Scirocco launch by sponsoring artists in travelling exhibition

LONDON - VW has commissioned designers and film producers to create work inspired by the new Scirocco, which goes on sale on 1 September.

Range Rover direct campaign to target thrill-seekers

LONDON - Land Rover is putting direct and digital marketing at the heart of a campaign to promote the Range Rover Sport.

WWF focuses on leopard's plight

LONDON - WWF UK has launched a direct mail fundraising appeal based on its work to protect the world's most critically-endangered big cat, the Amur leopard.

US truck maker funds Fathom's big rig documentary

LONDON - Omnicom agency Fathom Communications has produced a 45-minute documentary on truckers which has been bankrolled to the tune of $15m (£8m) by Navistar, a US heavy vehicle manufacturer hoping to generate buzz for a new model.

EHS Brann Cirencester creates mail to support Volvo XC90 range

LONDON - EHS Brann Cirencester has created a below-the-line campaign to push the Volvo XC90 range, tying in with the carmaker's sponsorship of the Volvo Ocean Race, which starts in October.

World Vision in clean water push

LONDON - World Vision is launching a direct mail campaign to raise awareness of the fact that more than 1bn people do not have access to clean water.


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