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EDF employs direct campaign to promote energy-saving package

29 Oct 2008 | by Joe Thomas

LONDON - EDF is launching a below-the-line campaign to communicate the company's 'Energy Deal' initiative.

Macmillan direct campaign to feature cancer sufferer

09 Oct 2008 | by Joe Thomas

LONDON - Macmillan cancer support is to launch its first integrated campaign comprising a real-life case study.

PayPal campaign helps users chase deadbeats

09 Oct 2008 | by Joe Thomas

LONDON - PayPal has launched a new tongue-in-cheek campaign to encourage customers to use its Person-to-Person Money Transfer Service.

King made OgilvyOne CEO

09 Oct 2008 | by Matt Williams

LONDON - OgilvyOne has promoted its managing director, Annette King, to the position of chief executive.

Peugeot on lookout for direct agency

09 Oct 2008 | by Matt Williams

LONDON - Peugeot is on the hunt for a direct marketing agency for its business and fleet range.

Leukaemia charity in blood sample campaign

07 Oct 2008 | by Dan Leahul

LONDON - Marketing agency Tangible Response has created a multi-stage fundraising campaign for the Anthony Nolan Trust leukaemia charity in order to target 3,000 high-net-worth supporters.

Livability appoints Burnett Works to direct account

06 Oct 2008 | by Staff

LONDON - Livability, the disability charity formed by the merger of John Grooms and the Shaftesbury Society, has appointed Burnett Works to work on donor recruitment.

SMA hands direct account to Partners Andrews Aldridge

01 Oct 2008 | by Joe Thomas

LONDON - SMA Nutrition, the baby-milk brand, has hired Partners Andrews Aldridge to handle its direct marketing account.

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