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The Marketing Effect wins ethnic volunteering brief

LONDON - Charity communications company Media Trust is running a national marketing campaign, created by The Marketing Effect, to recruit charity volunteers from ethnic minority communities.

OgilvyOne picks up Campaign's Direct Agency of the Year award

LONDON - OgilvyOne has won Campaign's Direct Marketing Agency of the Year Award, with Kitcatt Nohr Alexander Shaw taking second place.

Kitcatt Nohr takes Direct Agency of the Year award

LONDON - Kitcatt Nohr has won Marketing's Direct Agency of the Year award for the second year in a row.

Salvation Army launches Christmas campaign

LONDON - The Salvation Army is launching a campaign to boost Yuletide donations, using the strapline 'how many smiles can you raise this Christmas?'.

RPM3/Beechwood agencies to merge

LONDON - RPM3, the agency known for its controversial "Bottle of Britain" campaign that advertised Spitfire beer, is to merge with Beechwood, creating a new operation with claimed billings of £60 million.

Thomson Local in DM agency search

LONDON - Thomson Local is on the hunt for an agency to handle the direct marketing account for its Thomson Directories brand.

Glenfiddich searches for shop to handle £2m DM brief

LONDON - Glenfiddich, the whisky brand owned by William Grant & Sons, has kicked off a search for an agency to handle its £2 million direct marketing business.

Financial brands rein in spend over credit fears

LONDON - The true impact of the credit squeeze has manifested itself in a dramatic decline in financial marketing spend.

First Choice assigns direct task to WDMP

LONDON - First Choice Holidays has appointed WDMP to handle its direct marketing.

NS&I shortlists direct agencies

LONDON - National Savings & Investment has shortlisted Kitcatt Nohr Alexander Shaw, Proximity London and the incumbent EHS Brann to pitch for its direct marketing account.


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