02 May 2013
Virgin Holidays is launching a campaign that urges customers to unleash their mojo. The TV spot was created by M C Saatchi Group and will first air on 4 May during Britain s Got Talent on ITV. In the 40-second ad, a family escapes the daily grind by going on holiday. It closes with the line: "You see,...
10 Apr 2013
KLM has launched a campaign to promote its offer to send a competition winner into space. Rapp, in conjunction with Tribal DDB Amsterdam, designed the website for the competition. The website contains an interactive movie that allows users to guess where a balloon released into the atmosphere by KLM...
Etihad Airways, the national airline of the United Arab Emirates, is launching its first major ad campaign in three years in a bid to reinforce the high level of customer service it offers its passengers.
Emirates has launched 29 whimsical animated ads in 14 languages to show the lighter side of language.
31 Jan 2013
British Airways is launching what it describes as its biggest-ever ticket giveaway from Gatwick Airport via an initiative by Bartle Bogle Hegarty. The brand is giving away 48 pairs of tickets a day to commuters travelling through London s Victoria station. Commuters can test their flight skills on an...
American Airlines has unveiled its first brand overhaul for over 40 years, as the carrier looks to re-emerge from recent financial woes with a more "modern travel experience".
Thomson has pledged to continue to promote the forthcoming launch of its Dreamliner aircraft service, despite the fact that world's entire fleet of the Boeing 787s has been grounded due to safety fears.
Air New Zealand has turned one of its airliners into a giant "flying billboard" by covering it with images from upcoming movie 'The Hobbit: An Unexpected Journey'.
20 Nov 2012
M C Saatchi has created a series of idents for Virgin Holidays to support its sponsorship of ITV London Weekday Weather. Manning Gottlieb OMD secured the deal between ITV Commercial and Virgin Holidays. The creative activity is the first by M C Saatchi since winning the business in September. The work...
M&C Saatchi has created its first piece of work for Virgin Holidays since winning the account in September.