The UK has outperformed the US in this year's Creative Effectiveness Lions, despite receiving half the number of nominations, although the Grand Prix went to a Dutch shop.
Ogilvy & Mather London picked up 12 of the UK's 15 nominations in the Print Lions, with the agency's work for the travel website Expedia being nominated eight times.
Rene Rechtman, chief executive of AOL Be On, has examined the "extreme emotion" needed for content to resonate with Generation Y, in a session at Cannes Lions 2013.
Abbott Mead Vickers BBDO London and Ogilvy & Mather London are strong contenders in the Cannes Outdoor Lions category, with a total of 18 nominations between the two agencies.
UK agencies trail the US in this year's shortlist for the creative effectiveness awards at Cannes, with only two entries, one each for Adam & Eve/DDB and Grey London.
14 Jun 2013
| by Ben Hall
Sony's PlayStation 4 tops the Campaign Viral Chart this week, with an ad poking fun at recent confusion over whether games can be shared between friends on the new XBox One console from Microsoft.
Exponential, the ad intelligence agency, is launching an interactive campaign at the Palais des Festivals in Cannes, on the same billboard site used by Twitter last year.
McDonald's is launching a campaign to promote its Iced Fruit Smoothie drinks and is offering app users the chance to get a free taste.
13 Jun 2013
A welcome return of the series featuring the best of British talent, including Idris Elba, Vanessa Redgrave and Mathew Horne (pictured,main), in a series of plays, some of which are dark and some of which are funny. All are, however, high-quality and fill a void created since the BBC and Channel 4 gave...
Douwe Egberts, the Dutch coffee brand, has appointed Arnold KLP to its £4 million UK integrated ad account.